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Discover how VoipNow can bring superior value to your customers and a lot of advantages to your business
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Firmao is an independent Polish software vendor active on the Polish, German, and English speaking markets. The company’s flagship product, a CRM platform bearing the same name, targets SMBs eager to grow, yet lacking their own servers or in-house IT specialists. Therefore, they are willing to outsource.
Seeing that more and more businesses were searching for a single product - with multiple functionalities like telephony, email, mobility, and customer relationship management, Firmao decided to provide them with a single online solution that would successfully meet their needs. After looking at several IP PBX platforms that would efficiently pair with the CRM and the e-mail modules already bundled, Firmao decided to integrate with VoipNow. As confirmed by the vendor, VoipNow's advanced VoIP telephony features were a solid argument in favor of the integration. But it was the UnifiedAPI that really differentiated VoipNow from other offerings. Because it allowed easy integration with the CRM module, the e-mail client, the reporting engine, and apps such as Google Calendar.
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As a matter of fact, the company is so satisfied with this integration that they are also using it internally.
While delivering superior value to customers, Firmao's integration with VoipNow brought a lot of advantages for the vendor:.
Major time and cost
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savings
Designing and developing separate software solutions takes time and money. Integrations alleviate all that effort. Having a unique codebase for all components and managing them from a single point of access has been helping Firmao be more efficient.
Accelerated growth
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Offering CRM, VoIP, and e-mail as bundled services leads to more customers and increased ARPU. Customers that need a CRM solution, also need e-mail and telephony capabilities. Also, SMBs generally prefer to work with a single vendor due to lack of resources of handling multiple providers. This is why, Firmao can up-sell and cross-sell more efficiently to their existing customer base.
Larger visibility
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Having real-time access to all modules helps customers stay well-informed and make timely decisions. Information can be accessed instantly from almost anywhere, without wasting resources on extracting or fueling data from different sources.
Improved business flows
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Automating daily operations such as handling orders, invoicing, and reporting, optimizes processes and saves on business costs.
All in all, this goes to prove that integrating VoipNow capabilities into other software platforms brings a lot of benefits to the service provider and to its customers, paving the way for communication-enabled business processes (CEBP).
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Firmao co-founder, Rafal Namiecinski
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VoipNow is a cloud communications platform that enables service providers and organizations to benefit from hosted enterprise telephony, video, presence, instant messaging, conferencing, contact center tools, and mobility. The multi-awarded platform is a blazing fast go-to-market solution, due to its rapid set-up and easy deployment, integrated charging and billing engine, and competitive pricing plan. For more information on VoipNow please contact: sales@4psa.com.