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Unified Communications have been growing steeply in popularity in the past years. The pressuring questions service providers ask themselves have shifted from “What is UC?” to “How can I profit from UC?” and the latter has yet to be answered for a lot of people. There are lots of many ways to get make money out of by offering Unified Communications and this paper will make them clearertell you how.
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The UC market

The As the market-share of existing providers shrinks and down, the competition for subscribers increases. Developing new services to retain existing customers and attract new ones is essential for maintaining a place in this dynamic market. By offering real-time communication and collaboration, you can enhance customer loyalty, reduce churn, and potentially increase their ARPU (Average Revenue Per User).

Enterprise hosting requires that service providers shape offerings to meet more complex business needs. Increasing revenues often requires developing new service offerings and entering new markets, both of which bring additional challenges. A new extensible platform that enables integrated and differentiated services can help you expand your service offerings and grow into new services and markets, offering advanced messaging and collaboration services to consumers as well as entering the enterprise hosting market.

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