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BackgroundMeloTel focuses on providing hosted telephony and data services to commercial organizations. Since MeloTel was a beginner in the VoIP industry, they found it extremely important to offer competitive features and functionality.
The company's services target Telemarketing centers, customer support departments, and government programs, small and medium commercial establishments. The nature of their clientele includes call centers that require CRM integration for click-to-call functionality. |
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The Challenge
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Image AddedFor some time, MeloTel focused on developing their own platform to allow them to control call flows, track and control users and billing. John Meloche, the company president, states that “It was daunting, and very expensive!”
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